are a nonprofit or charity (say, the Juvenile Diabetes Research Foundation) you could invite all 45,000 of your most important donors to build sites on their favorite topics.And maybe you’d point to Infinite Illusions, the online yo-yo store. You’d rank your favorite 100 tricks and point, one by one, to the best examples of those tricks on the Web. are a yo-yo expert, your lens could be nothing but links to tricks.A Squidoo lens will allow you and your blog to have a bigger share of the commentary and influence on your topic of choice. You can also point to the products and services that you write about, read about, enjoy, or want to see succeed. have a blog, a lens is a great way to highlight your best posts or to feature a commented version of your blogroll. A lens is another signpost online that can point people your way. have a Website and want to increase its online presence and want more ways for people to discover it.To earn a royalty: for you, your organization, or your favorite charity.Lenses have huge credibility with search engines, so your lens can help your other sites rise to the top of Google searches. To increase the traffic: Your lens points (if you want it to) to your blog and to your website.A popular lens on Squidoo reinforces your role as an “everyday expert.” which makes you the go-to authority for those looking for help. To increase the profile: A popular lens gives credibility to the Lensmaster.You can help other people discover what you found out the hard way. To share the knowledge: When you know a lot about something, it feels good to share.(And you could also earn a royalty from each one–for you or for charity). That way, when someone is looking for recommended information, fast, these lenses get him started and send him off in the right direction.īuilding lenses is fast, fun, easy and free. A lens is an easy-to-build, single web page that can point to favorite links, RSS feeds, blogs, Flickr photos, Google maps, Amazon books or music etc. It is now in the top 500 of all websites tracked worldwide.Ī Squidoo lens is one person’s view on a topic that matters to the lens owner or simply lensmaster. According to Alexa, Squidoo’s traffic has grown more than 40% monthly beginning in the spring of 2007. On Godin’s founding team was his book editor Megan Casey, Fast Company employee Heath Row, Corey Brown, and Gil Hildebrand, Jr. Squidoo was founded by author, speaker, and notable blogger Seth Godin. The site is estimating that nearly half of all the lensmasters on the website are donating their royalties to any of 65 featured charities, ranging from NPR and The American Heart Association to smaller organizations like Chimp Haven and Planet Gumbo. Squidoo splits its revenue with its “co-op” of lensmasters. Lens-masters are encouraged to promote personal agendas, products, expertise, causes, and opinions. For example, a single lens could point to any blog or Flickr photos, eBay auctions, Google maps, YouTube videos, and or other links. A lens-master uses the tools available online to provide links, feeds, abstracts, and lists to users who are trying to make sense of a topic. Users who create these lenses are called lens-masters. Annotation, organization and personalization deliver context and meaning. More emphasis is placed on recommending and then pointing to content that is present on the web. Squidoo lenses aren’t primarily intended to hold content. These lenses can be about anything, such as ideas, hobbies and sports, people or places, pets or products, philosophy, and politics. Squidoo is a network of user-generated lenses –single pages that highlights one person’s point of view, recommendations, or expertise. In march 2006, Squidoo came out of beta testing. Squidoo is a platform that is designed to make it easy for anyone, free of cost, to set up a single page on any topic one knows or cares a lot about. Squidoo is a website which was launched in October 2005 by, LLC based in Winston-Salem, North Carolina. Although it is not new for the regular web surfers and Internet user, but thought it might be of interest for those who are new to this field or by any chance have not come to know about this site. Today, everyone is talking about Squidoo lenses.
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